Department of Management and Marketing
The Management and Marketing Department in the Grove College of Business at Shippensburg University offers a Bachelor of Science in Business Administration in Management with concentrations in Management, Entrepreneurship, Human Resource Management, and International Management, and a Bachelor of Science in Business Administration in Marketing.
The Management concentration helps you gain the knowledge and skills necessary for making decisions, understanding behavior, leading people, driving change, and coping with the complexity of the organizational environment.
Entrepreneurship has evolved beyond small start-ups to companies and organizations of all varieties and sizes. In this concentration you will learn skills vital for the success of any business whether large or small, public or private, corporate or not-for-profit, local or global.
Employment opportunities and salaries are growing in the field of Human Resource Management. You'll develop knowledge and skills in job analysis, human resource planning, recruiting, interviewing, training and development, and legal issues.
The International Management concentration extends your knowledge of business, management, marketing, finance, and economics to the global arena while familiarizing you with various world cultures, religions, and societies. Proficiency in a foreign language is required.
As a Marketing major, you'll take courses in marketing, marketing research, and marketing strategy. We emphasize written and oral communication skills, because clear communication with clients and colleagues is a must in this field.