Vice President for Enrollment Management and Marketing Search
Shippensburg University seeks a collaborative, energetic, and forward-thinking leader to serve as the Vice President for Enrollment and Marketing. Reporting to President Charles E. Patterson, the new VPEM will serve as a member of the Executive Management Team and President’s Cabinet and will serve as a collaborative leader who can build and guide the strategic vision for Shippensburg University’s continued success, overseeing the strategic planning, policy formulation, and management related to communications and marketing, recruitment, and enrollment of students.
The Vice President for Enrollment and Marketing (VPEM) provides high-level leadership to a diverse range of stakeholders, both within and beyond the campus community. Serving as the principal enrollment and communications representative, the VPEM must possess the skills to act as a strong university ambassador. This includes the ability to effectively connect with various groups such as prospective students and families, current students and families, high school counselors, faculty, staff, alumni, community-based organizations, and other external audiences on behalf of the institution.
The VPEM oversees Admissions (undergraduate and graduate), Communications and Marketing, and Financial Aid and Scholarships. By developing strategic and innovative student-centered initiatives that advance the mission of the College and ensure the quality and effectiveness of all programs, the Vice President will promote and demonstrate the values of the institution.
The next VPEM is expected to begin by July 1, 2024.
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