Shippensburg University's marketing minor is flexible and can be tailored to best complement your career interests.
This program provides you with the tools necessary to implement marketing strategies and policies. It is a great balance between theory and practice.
Marketing Minor Course Work
Marketing is a discipline that has both widespread appeal and workplace application. With rare exception, each student will one day be a part of a marketplace, and is currently their own personal brand manager. In effect, marketing skills are valuable for all college majors, not just business students. This marketing minor is designed to provide flexibility to non-business students as they seek to amplify their future career with marketing knowledge and skills. It is only available to students not enrolled as a major in a business discipline seeking a BSBA. For complete course descriptions, visit the catalog.
The John L. Grove College of Business is internationally accredited by the most prestigious business-accrediting agency, AACSB International - The Association to Advance Collegiate Schools of Business. Shippensburg University offers small class sizes and plenty of opportunities for one-on-one contact with faculty members. Classes are taught by professionals with both a strong theoretical understanding of business administration and a working knowledge of modern accounting practices. Our faculty has a diverse range of professional backgrounds, including government financial management, personal finance, portfolio analysis and more.